Beyond ‘My Mom Did Direct Sales’: Here’s How It Affected My Childhood


“I am a child of the modern direct sales company model. Thirty years ago, my mom made a decision to ‘sell a little jewelry on the side,’ and it changed the direction of our family forever.”


I shared my mom’s story in THIS article as a tribute to her and as a way to thank her for the sacrifices that she made for our family. She’s been with the same direct sales company for all of those 30 years, and I’ve witnessed how it can work and can change lives. As a child, I couldn’t appreciate all of the work she was doing behind the scenes every single day, but now as an adult, I can never thank her enough for those years of selfless dedication and commitment.


Her story has resonated with women all over the country, and so I’ve reflected on what I’ve learned by reading posts, comments and messages from those in the direct sales industry:


1)      We can’t encourage too much. Encouragement doesn’t always mean signing up to buy or sell something. It can be so simple. Ask how someone’s business is going. Or like a post. Or say a kind word. In a world of so much negativity, a ray of positivity can shine so brightly, and it might be the one thing that woman needed today.


Laura Lalani
Laura Lalani
Laura is originally from Houston, TX and a graduate of Baylor University. Although she never thought that Waco, TX would be her permanent home, Laura has been surprised the blessing of living in Waco for almost a decade. She started out as a public school teacher but currently works full-time as an Academic Advisor in the Hankamer School of Business at Baylor University.  Laura and her husband Kary have three children ages seven and under. Laura’s favorite things in life are spending time with her kids, watching movies with her husband, planning ahead in her planner, reading most anything, journaling with Jesus and drinking coffee before the sun rises. You can find her on instagram @lauralalani.

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