Top 18 Baby Products Every New Mom Needs on Their Target Baby Registry

So you’re pregnant and you need to fill out your Target Baby Registry. Congratulations mama!!

In just a few short months, you’ll be welcoming ten tiny fingers and ten tiny toes into this world with pure joy and excitement. But before any of that happens, we’ve got some preparing to do!


When it comes to all things baby, you really can’t go wrong with two things: Jesus and Target.

I mean, isn’t that the truth for everything though?

As you gear up for your new little human to arrive, there’s really nothing more that you need than a Target baby registry—for obvious reasons.

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target baby registry

You probably already know the art of relaxation that is mindlessly wandering around the isles of Target. But unless you’re a mom, or you’re buying something from a Target baby registry, there’s an entire section of this magical wonderland that you’ve left completely untapped. That is: ALL things Target baby.

You guys, I never knew what I was missing! As if I already couldn’t get enough of the affordably-priced decor, the designer looks, and Magnolia everything; Target baby is the obvious answer to everything that comes with becoming a new mom.

As you prepare to welcome your new bundle of joy, here is a list of must-have items for your Target baby registry

Top 18 Baby Products Every New Mom Needs on Their Target Baby Registry

1. Tula Baby Carrier ($149.99)

Stylish, safe, and hands-free. How could you go wrong with this Target baby registry item?

Target Baby Registry

2. Summer Infant Pacifier Thermometer ($11.99)

A safe temperature lights up green, while a higher one will illuminate red. Pop it in baby’s mouth as you would any pacifier, and let it do the work for you!

Target Baby Registry

3. Petunia Pickle Bottom for Moby Wrap Carrier ($49.99)

We love Moby wraps and we love Petunia Pickle Bottom. So this collaboration could not be a better sign that you need this item on your target baby registry. Wear baby wherever you go, and do it in style!

Target Baby Registry

4. Philips Avent Anti-Colic Bottle 5pk ($27.99) 

You’re going to need bottles mama! You can’t get much better than the Philips Avent Anti-Colic. Its unique valve helps limit the amount of air that gets into baby’s tummy, all while flexing to your baby’s natural feeding rhythm so milk only flows at your baby’s pace.

Target baby registry

5. Boudreaux’s Paste Diaper Rash Ointment ($4.99) 

Diaper rashes can be ROUGH. (Pun intended). Stock up on this bad boy and be ahead of the game when it comes to fighting those raw bottoms.

Target Baby Registry

6. The Honest Company Diapers 80ct. ($25.99) 

What’s cuter than a newborn baby hanging out in a diaper? How about a newborn sporting the most beautifully designed disposable diaper you’ve ever seen? Jessica Alba’s, The Honest Company, specializes in beauty and comfort made from plant-derived and eco-friendly materials.

Target baby registry

7. Safety 1st Deluxe Baby Nursery Kit ($29.99) 

With, nail clippers, brushes, combs and booggie suckers, this deluxe kit is everything you need and more for baby’s changing table.

Target Baby Registry

8. Munchkin Bright & Warm Wipe Warmer ($24.99) 

No one likes a cold wipe! Warm it up with this Munchkin Bright & Warm baby wipe warmer.

Target Baby Registry

9. Petunia Pickle Bottom Diaper Backpack ($99-$189)  

When it comes to diaper bags, you can’t go wrong with Petunia Pickle Bottom. Designed with mom AND baby in mind, the Boxy Backpack is easy to cary along with everything else baby needs to leave the house AND has a fold-out changing pad attached! The Inter-Mix 4-in-1 Backpack can be carried as a stylish tote, or functional son your back, and has organized storage that’s easily accessible with just one zip.

Target Baby Registry

10. Owlet Smart Sock 2 Baby Monitor ($299.99) 

This smart sock baby monitor is designed for peace of mind with specific and detailed alerts. Worth the splurge, the Owlet Smart Sock can track your baby’s heart rate and oxygen levels, then notify you if something changes or appears to be wrong.

Target Baby Registry

11. Baby Brezza Formula Pro One Step Bottle Maker ($179.99) 

The Formula Pro is the Keurig for babies, and it’s THE thing to have on your Target baby registry. It uses worldwide patent-pending technology to measure and mix water and powdered formula to the perfect temperature (about 98 degrees) and consistency. With the push of a button, you can prepare a bottle within seconds that has no air bubbles. The water and formula powder are stored in airtight compartments right in the machine, so it’s always ready for you when your baby gets hungry.

Target Baby Registry

12. Boppy Bare Naked Nursing Pillow ($29.99) 

Whether it’s late night feedings, staging cutie newborn photos, or simply an adjustable pillow to rest your arm on while cradling your sweet babe, the Boppy Bare Naked is the way to go. It’s machine washable, and fits a WIDE variety of Boppy Pillow Slipcovers to match you and baby’s style. It’s a must-have for every new mom.

Target Baby Registry

13. Anything Cloud Island 

You guys, I want this stuff for myself. Whether it’s cutie clothes for your babe, or everything you need to decorate your nursery, Cloud Island has got you covered with adorable products, beautiful prints, and everything that Target design embodies, rolled into a baby line.

target baby registry

Oh, and they also make diaper bags, which cost $29.99. Need I say more? 

14. Boon Lawn Drying Rack ($21.99) 

This beautifully designed drying rack is the perfect “grassy” addition to any kitchen. Perfect for drying items of all shapes and sizes. Easily holds items upright for drying while excess water collects in bottom tray.

Target Baby Registry

15. Honest Company Organic Nipple Balm ($12.99) 

Ah, the things they don’t tell you about motherhood—like raw nipples. ALL. THE. TIME.

Treat your girls to a little TLC with The Honest Company’s organic nipple balm. Made with certified organic ingredients, this nipple balm helps relieve and revitalize sensitive, sore or chapped nursing nipples.

Target Baby Registry

16. Ubbi Diaper Pail ($80)

Hide stinky diapers in style with this steel diaper pail that traps in odors.

“We have the Ubbi diaper pail that really has kept the diaper stink under control. We liked it much better than the diaper genie, and you can also use regular garbage bags in the Ubbi so that’s nice too.”

Target Baby Registry

17. Infant Optics Video Baby Monitor ($165) 

With all of the baby monitor hacking that’s happening these days, it can be hard to decide which monitor is right for you. Many of the video monitors on the market have a good-sized video screen and connect to your home’s wifi. But the video monitor with the best rating, also happens to be the safest. The Infant Optics Video Monitor tends to look a little less fancy than some of the other monitors on the market, but it’s connection and safety features are outstanding.

Target Baby Registry

18. Sophie la Girafe Teether ($24.99)

Never have I ever seen a Target baby registry without a Sophie. This little giraffe is a mommy-favorite for all the right reasons. Made from 100% rubber, Sophie stimulates all five of your little one’s senses, while doubling as the perfect companion.

As we all know, the shopping possibilities are endless at Target. So these are just a few of the top rated Target baby registry items that we highly recommend.

But wait! We haven’t even told you the best part! When you sign up for a Target baby registry, you also get a free gift!

target baby registry

The contents of each welcome kit may vary, but you can count on receiving over $100 worth of coupons and some name-brand baby product samples, handpicked just for you. Plus receive a 15% discount on everything left on your registry 8 weeks prior to your due date, and hassle-free returns for up to a year after baby arrives!

You seriously can’t beat it!!

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Bri Lamm
Bri is an outgoing introvert with a heart that beats for adventure. She lives to serve the Lord, experience the world, and eat macaroni and cheese in between capturing life’s greatest moments on one of her favorite cameras.